Smoke and mirrors for Sail and Anchor beer launch
A press release launching four Sail and Anchor beers, says, “the heritage listed Sail and Anchor Hotel in Fremantle was one of Australia’s first pub breweries”. But the smoke-and-mirrors press release tells us little about Sail and Anchor beers. For starters the beers aren’t brewed there and the brand’s connection with the famous pub seems … Continue reading Smoke and mirrors for Sail and Anchor beer launch